Kumvetsera kosatheka, Kodi mungapeze bwanji phindu lalikulu?

Brand Culture

Ngakhale msika wapakatikati mpaka wapamwamba kwambiri umayendetsedwa ndi mitundu yaku Japan, America ndi Europe.
Kodi makampani aku China angachotse bwanji zilembo za "zotsika, zomveka bwino, komanso zotsika"?
Kodi ma brand aku China amatchuka bwanji padziko lonse lapansi?Kodi kupanga kwanzeru ku China kumakhala kodziwika bwanji padziko lonse lapansi?
Makampani odziyimira pawokha aku China akugwira ntchito molimbika kuti apititse patsogolo ukadaulo wawo komanso mphamvu zamtundu wawo kuti azitha kupikisana nawo pamsika wapadziko lonse lapansi.

Mu 1998, Yison inayamba, kuyesetsa kuthetsa malingaliro akuti mahedifoni opangidwa m'nyumba ndi abwino kwambiri komanso opanda chitsimikizo,
thandizani kupanga zanzeru zaku China kukhala zodziwika padziko lonse lapansi, ndikukhala mtundu wotchuka waku China,
kotero kuti ogwiritsa ntchito padziko lonse lapansi angagwiritse ntchito zinthu zamtengo wapatali ndi ndalama zochepa.

Kudzipereka uku'customer first' and 'results are king'chakhala mfundo zazikulu za Yison komanso zakhala mzimu wamtundu wa Yison padziko lonse lapansi.

Kumanga mtundu wa dziko, kulimbikitsa chitukuko cha mafakitale, ndi kulimbikitsa chitukuko cha anthu akhalaZolinga za Yison kuyambira pomwe adatsegula msika wapadziko lonse mu 2003.

Kuyang'ana kwambiri pamakampani omvera kwazaka zopitilira 20, mawu a Yison adaperekedwa kumayiko opitilira 150 padziko lonse lapansi,kupambana ndi chikondi ndi chithandizo cha mazana mamiliyoni a ogwiritsa ntchito.

"Kuthandiza opanga zinthu zanzeru zaku China kukhala zodziwika padziko lonse lapansi ndikukhala mtundu wotchuka waku China"salinso masomphenya osatheka.

"Kukhala mtsogoleri wamakampani"chakhala cholinga chatsopano cha Yison.

Zogulitsa katundu ndi ubwino

Yison imapereka ntchito zogula kamodzi kokha kwa makasitomala padziko lonse lapansi.

Mtundu wa YISON umayang'ana kwambiri zomvera zapakati mpaka-pamwambandipo amayesetsa kumanga zopanga zanzeru ku China;
sub-brand Celebrat imatenga njira zosiyanasiyanakuti akwaniritse zofuna za msika ndikupatsa makasitomala zinthu zamitundu yambiri zotsika mtengo kwambiri.

Kupereka makasitomala a B-end padziko lonse ntchito zambiri 
monga zambiri zamalonda ndi kufananitsa, mayendedwe ogula, ntchito zogulitsa pambuyo pogulitsa, malingaliro amunthu payekha, kutumiza zinthu, etc.,
kuti apititse patsogolo luso lawo lazogula, kufewetsa njira yoyitanitsa, kupereka chithandizo chokwanira, komanso kukulitsa kukhulupirika kwamakasitomala ku mtunduwo.

Gulani zinthu zomwe zikuyenda bwino pamitengo yotsika, perekani mayankho osinthika malinga ndi zosowa zamakasitomala ndi momwe msika uliri,
ndithandizani makasitomala kupeza phindu lalikulu m'malo enaake.

Kuwoneka kwapadziko lonse lapansi, ukadaulo wapamwamba wochepetsera phokoso, mawonekedwe opepuka komanso omasuka, moyo wautali wa batri,
zopangidwira mwapadera, tchipisi topanda zingwe zokhazikika mosalekeza, zida zanzeru,
ndi wapamwamba mtengo-mwachanguakhala gwero la chidaliro kuti Yison amaima ngati mtsogoleri mumakampani.

Kwa zaka zambiri, Yison adaumirira pakupanga paokha ndi kafukufuku ndi chitukuko, ndipo wapanga masitayelo ambiri, mndandanda ndi magulu azinthu,
ndipo wapeza ma patenti opitilira 80 ndi ma patent opitilira 20 amitundu yothandiza.

Ndi miyezo yake yabwino kwambiri, gulu la opanga la Yison lakwanitsa kupanga zinthu zopitilira 300,
kuphatikizapoMahedifoni a TWS, mahedifoni amasewera opanda zingwe, mahedifoni am'khosi opanda zingwe, mahedifoni am'ma waya, ma speaker opanda zingwe, zinthu zanzeru ndi zinthu zina.

Zokumana nazo za ogwiritsa ntchito ndi kusanthula milandu

Pambuyo pazaka zopitilira 20 zoyeserera mosalekeza komanso chitukuko chopitilira, Yison yakhazikitsa gulu lamagulu ogwiritsa ntchito okhulupirika.
Zogulitsa ndi ntchito za Yison zimakondwera ndi kutchuka komanso mbiri padziko lonse lapansi, ndikupanganso phindu lalikulu kwa makasitomala ambiri! 
Tiyeni tiwone zomwe makasitomala a Yison akunena:

Gulu la Yison limalimbikira mosalekeza kupanga zatsopano kuti likwaniritse zosowa zamakasitomala ndipo nthawi zonse limadzipereka kupereka zinthu zapamwamba komanso ntchito zabwino kwambiri.

Ndife othokoza kwa makasitomala athu onse ndi othandizana nawo omwe amatithandizira.
Chikhulupiriro chawo ndi chithandizo chawo ndicho chinsinsi cha chipambano chathu.
Tidzapitilizabe kuyesetsa kupanga phindu lalikulu kwa makasitomala ndikupanga zopereka zambiri kwa anthu.

Masomphenya ndi mawonekedwe

Liwu la Yison laperekedwa kwamayiko oposa 150 padziko lonse lapansi,
kupindula ndi chikondi ndi chithandizo cha mazana mamiliyoni a ogwiritsa ntchito, ndikupambana kutchuka padziko lonse lapansi ndi mbiri.

M'tsogolomu, YISON idzagwiritsa ntchito ukadaulo wamphamvu wamawu kuti isunge zofunikira pazachinthu chilichonse, kupanga zomvera zodziwika bwino,
pangani mankhwala apamwamba kwambiri mwanzeru, kuthetsa mavuto ndi machitidwe athunthu, ndikukwaniritsa zosowa zosiyanasiyana za makasitomala.
Limbikitsani mgwirizano wa organic wamoyo komanso dongosolo pamsika wama audio.

"Pokhala wodziwika bwino kwambiri padziko lonse lapansi womvera mawu", Yison ali m'njira!